Unique: Our social-savvy audience gets their news in a variety of ways so our editors pride themselves on their original reporting and fresh commentary.

Irreverent: We want our readers to have as much fun reading Crushable as our editors have writing for it. Never mean, always witty.

Real: Crushable is the first friend our readers turn to for advice. The friend that tells them exactly how it is. No syrup, no fluff. And that’s exactly why they always turn to her first.

Savvy: More than just fashion – TheGloss reflects the way modern women live. They are as discerning about their clothing choices as they are about all aspects of contemporary life – career, culture and relationships.

Tasteful: We’re not interested in reducing women to basic types. Our readers are as likely to buy a $10 cardigan from H&M as they are to buy a $600 pair of Jimmy Choos. And though they thumb through magazines and browse websites to see what the latest trends are, they are no mindless followers – their ultimate style arbiters are themselves.

Relevant: Our readers have come of age in a time when there are more opportunities for women than ever before, and they’re aware of how fortunate they are. Confident, sharp and independent.

Intelligent: Blisstree aims to enrich its readers’ lives without wasting their valuable time. With a critical eye our editors and writers approach every subject to determine the latest news, trends, controversies and cool ideas.

Bold: Women today know how important it is to commit to their emotional and physical health and wellness but don’t have time to filter through dozens of websites for relevant advice about fitness, health, wellness, alternative medicine, style, relationships, parenting, and eco-consciousness.

Different: Blisstree’s readers don’t fit one stereotype—they’re single or married; parents and some not; career-driven and stay-at-home-moms. They constantly strive for balance, knowing just how challenging that can be to achieve.

Many adults starting a family after the age of 30 approach parenting the same way they tackle careers: as a project. And while women’s lives may change drastically after they have a little one (or ones) running around, they don’t stop having opinions and caring about their adult relationships, job choices and peers.

Mommyish focuses on women aged 30-45 who want to maintain a positive work-life balance.

The oddities and inanities of office life don’t stop after you move beyond your first job. But there aren’t many publications available today that tackle workplace issues beyond the entry level. And the options become even scarcer when you search for a publication aimed at women.

As women move up in their careers, they still need a place to go to vent their frustrations, share their amusements and learn how to survive as they move up the ladder.

EveryJoe is a men’s lifestyle information site that covers lifestyle, technology, business, sports, culture and gaming. EveryJoe offers original daily commentary, essays and reporting features on topics that directly appeal to a today’s stylish, well-informed urban male.